A host of providers have online software to help you make your own videos. If you google ‘how to make a video’, the search results list products and providers catering both to people who want to make videos for family and friends and businesses wanting to make simple, punchy videos for clients and prospects.

Depending on how fancy you want to be, you can upload photos, video footage, voiceovers and music. You can add text, create animations and choose from pre-set themes and backgrounds.

You can use many of the tools for free. Some providers have tiered pricing depending on whether you want to make short, simple videos or longer, more complex videos with higher resolution.

Wideo (http://wideo.co/) is one such tool. It’s an animated online video creation platform that allows you to create, edit, and share videos online for free.

Just set up an account to start. You can either create from scratch or select one of their templates and work with that to make your own video. There are ‘how to’ videos to show you around the app and a storyboard template to help you organise your ideas and plan out your video beforehand.

When you’ve finished, you can select to share or download your video. From here you can upload to your website (don’t forget to add title and description tags to
make it easier to search online). You can also upload your video to YouTube, Twitter or Facebook and either share your link or embed it on the site.